Q&A

What is a podcast?

A podcast is a program made available in a digital format in which it can be downloaded over the internet. For example, an episodic series of digital audio and/or video files that a user can download to a personal device to listen to or watch at a time of choosing. It is a huge growing market and many celebrities are jumping on the band wagon. However, it is not only great for celebrities and influencers, it is also playing a huge role in the advertisement and marketing of businesses. Companies are seeing a rise in engagement and awareness of their brand following the release of a podcast episode.

How will I know what to do?

You won’t need to know how to record a Podcast. We have someone onsite for your day who will talk you through what to do and handle all the confusing technology. It will all be set up ready for when you arrive. All you need to do is sit back, relax and have fun. We provide a range of optional services that can help assist with your podcast from start to finish, from script development to distribution and marketing.

How many can be in a podcast?

In our studio we cater for 4 guests. Each have their own headphones and microphone and can sit back in one of our chairs and chat freely.

Do you provide scripts for Podcasts?

We do offer an optional script and formatting service. Our experienced podcast expert can help to develop a script to ensure your podcast remains engaging and interesting for your listeners. This is a great service to use if you have an idea in mind but are unsure how to properly convey it to an audience and formulate a script.

Can I park for free?

We have free car parking on site. Step out your car into our Podcast studio.

Can I record my podcast visually?

Yes, we can video record your podcast. We currently have two 4K cameras that can be positioned to capture the perfect angle. During editing, these video files can then be manipulated to further improve the visual quality of the podcast. This includes using different angles and effects to make the video more captivating. We can then assist in the distribution of your episodes onto social media platforms. Long form content can be published on to YouTube and we can also create short form content to be used on reels and TikTok.

Do I get refreshments?

When recording your Podcast you get complimentary bottled water, tea and coffee. For an additional price we can offer a variety of drinks options suited to your preferences. We also offer a food menu. These can consist of individual graze boxes or a graze table and can be tailored to your dietary requirements.

Can you or I distribute my podcast once it is created?

Yes, of course. We will set up a hosting account that we feel is best suited to your needs, help with logo creation, advise on the best way to structure your show notes, metadata/keywords and discuss with you the realistic frequency of output (Once a month? Twice a month? Weekly?)

We will then feed the podcast to all major apps such as Apple, Spotify, Google and Amazon and even create promotional assets for you to use such as audiograms and audio snippets.

What benefits does a Podcast have for my business?

This could be a very long answer but in general it allows your customers to understand you and your product. It allows them to buy into you as people and not just the service or product that you are pushing. For more information watch our video on the homepage for an in depth answer.

How can my podcast be promoted?

Once a podcast episode is made, we strongly advise creating promotional assets such as audiograms, audio snippets, reels and Tiktoks that can be used on social media channels to drive traffic to the full episode.
Social media and reaching out to existing contacts (via an email list, for example) remain the most effective ways of building an audience without additional expenditure.

We also work closely with marketing companies should you wish to invest in further marketing, you will need to consider advertising (through other podcasts, for example) or engaging the services of a dedicated marketing manager.